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UCLA Stuns CFB World with AD Martin Jarmond’s Dismissal, Appoints Ex-Lakers Exec Amid ‘Institutional Chaos’
September 1, 2026 Uncategorized

UCLA Stuns CFB World with AD Martin Jarmond’s Dismissal, Appoints Ex-Lakers Exec Amid ‘Institutional Chaos’

Kobit Sports 79 words

UCLA has abruptly dismissed Athletic Director Martin Jarmond, replacing him with former Los Angeles Lakers executive Tim Harris, who will serve on a pro bono basis. The surprising move, despite Jarmond’s contract extension through 2029, has been met with reactions of “institutional chaos” from the CFB world. The university cited a “significant financial deficit” as the primary reason for the change, tasking Harris with developing new revenue streams to stabilize the athletic department’s finances.

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