UCLA Stuns CFB World with AD Martin Jarmond’s Dismissal, Appoints Ex-Lakers Exec Amid ‘Institutional Chaos’
UCLA has abruptly dismissed Athletic Director Martin Jarmond, replacing him with former Los Angeles Lakers executive Tim Harris, who will serve on a pro bono basis. The surprising move, despite Jarmond’s contract extension through 2029, has been met with reactions of “institutional chaos” from the CFB world. The university cited a “significant financial deficit” as the primary reason for the change, tasking Harris with developing new revenue streams to stabilize the athletic department’s finances.
